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July 16, 2008 / davebirss

Viral schmiral

This is bloody awful. It’s a ‘viral’ for Land Rover with Zara Philips and a horse. It’s not funny. It’s not charming. It may just be a minute long but it feels twice that length. It’s just meh. And I’ll be very surprised if anyone other than the agency and the client passes it around. Apart from that, it’s brilliant.

One Comment

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  1. nathan / Jul 17 2008 4:00 pm

    The end shot (excuse the pun) is reminicent of a Japanese bukkake video. Apparently.

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