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December 20, 2007 / davebirss

Can Facebook target THAT well?

Having a laughI know Facebook is offering some incredibly tight targeting for their advertisers – but do they really have this much information about me?

I found this ad on my profile page. I don’t recall putting any information in there about the state of my scalp. Did they manage to access some insightful research about 30-something male marketing professionals in the South West of London and found that they have a much higher incidence of inherited baldness?


One Comment

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  1. Lojo / Dec 21 2007 3:49 pm

    They did get the targeting right though in your case 🙂

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