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October 25, 2007 / davebirss

Creative Cheat Sheet: Part 2

What’s the illogical conclusion?

Now it’s time to step into the world of cartoon. You’ve been given a brief for an incredibly fuel efficient car again. This time you’re going to be a bit daft with your solutions. If you start thinking like Homer Simpson, the proposition could now mean that you forget where the petrol cap is because it’s so long since you’ve used one; the only thing you refuel at the service station is yourself when you buy a some donuts; petrol stations start going out of business because so many people are buying this car.

These are unbelievably wild outcomes but they help to illustrate the proposition in a more entertaining way.

More coming very soon. Don’t be a stranger!

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